
Ways to Work Together
Smarter growth starts here.
Whether you’re scaling, streamlining, or evolving your business, we deliver personalized guidance & support to help you grow with clarity and confidence.
Work Smarter.
Lead Better.
Grow Sustainably.
You’re building something meaningful — and the last thing you need is cookie-cutter advice.
At Hatch Tribe, we offer strategic business coaching tailored to your unique goals, challenges, and vision for the future.
From big-picture strategy to refining your services, marketing, team, and leadership, we help you focus on what matters most — and take action with confidence.
Strategic Business Coaching
Strategic guidance to help you grow smarter, lead better, and build a sustainably successful business.
Ideal for:
Entrepreneurs, founders, or business owners
Ready to grow, scale, or pivot
Seeking clarity and confidence in their strategy & action plans
Craving an experienced business advisor for guidance and support
AI Strategy for Small Business
Learn how to leverage AI tools to streamline your marketing and get better results with less effort.
Ideal for:
Small business owners and their teams
Seeking guidance on how to incorporate artificial intelligence in your business
Interested in embracing AI tools to improve your marketing, content, sales, and productivity
Leadership Archetype Discovery
Uncover your leadership style — and discover how to lead with more clarity, confidence, and ease.
Ideal for:
Entrepreneurs, founders, or small business owners
Senior leaders within your company
New and emerging leaders
360° Leadership Review
Discover how your leadership is really landing, with candid, structured feedback from the people who know you best.
Ideal for:
Small business owners with direct reports
Emerging leaders or senior managers within your business
Anyone keen on improving their leadership skills based on first-hand accounts of what you’re actually like as a leader
Team Workshops & Training
Strengthen your team and company culture with custom workshops on leadership, communication, and shared goals.
Topics include:
Vision & Goal Setting
Company Values Alignment
Growth Strategy Brainstorming
Scaling a Profitable Business
Leadership Development
Communication & Feedback Culture
Trusted by Small Business Owners
Hear from the leaders who’ve turned strategy into action — and built businesses they’re proud to lead.
Hilary, you have helped me so much in such a short amount of time. I feel like our work at this particular time in my life and business has really given me a launch strategy that really works in a way I’ve been desiring for quite some time. You are amazing and a badass and I’m so grateful for your support.
Stephanie Burg | Somatic & Soul Healing
You pushed me in ways that made me uncomfortable and I’m really thankful for that. Also, you have a skill for talking through issues while still allowing me to do the work which I really appreciated. You were also patient with my shiny object syndrome and I feel your patience somehow helped me learn to slow a bit and not just chase every idea because I’m bored. I think the biggest compliment I can give is that you have solidly planted yourself in my head and I will regularly take a step back and ask myself, “What would Hilary do?
Ben Little | Benjamin Paul Studio
I can honestly say coaching was the best money I’ve ever spent in my business. In just 12 weeks, I went from clueless about how to pivot my existing struggling biz, completely unclear on who my audience was, and entirely uncertain what steps to take next. I was floundering to put it nicely. By the end of our time together, I discovered a niche that I love to serve and created an entire online course to offer them Hilary is the real deal!
Phyllis Brasenell | Good Work Marketing
Hiring Hilary as my business coach has been the single most valuable thing I have done for business development since starting as a freelancer 3 years ago. Her knowledge, expertise and professionalism has provided an enormous amount of momentum for my business and produced immediate results.
Stefani Zimmerman | Drake Strategies
Working with Hilary has been and all-around great experience. She gave me the confidence and guidance to bring my business to a place of greater financial success as well as helped me launch my online membership site. She knows all the right tools, the right people to ask for help, the right direction to push you in your business to achieve your goals, but its up to you to do the work to get there. If you are motivated to grow your business and solidify yourself as an entrepreneur, Hilary is the right coach for you!
Rita Bachmann | Rita’s Roots Backyard Harvest
Hilary is like the best friend who pats you on the back when you need it and kicks you in the butt when you need it. I truly looked forward to each session with her because she was so fun and even more helpful. Hiring her opened my eyes to what I should be doing as the CEO of my business. No matter what my issues were, she always had 5 different ideas to help me improve. My time with Hilary was so helpful and I will be implementing her ideas for a long time to come and watching my business grow because of them.
Meredith Hartmann | Bella Bridesmaids
Meet Your Coach
Hilary P. Johnson is the Founder & CEO of Hatch Tribe and a strategic business advisor with over two decades of experience in sales & marketing, entrepreneurship, and business consulting.
Known for her no-fluff approach and keen insight, Hilary works with small business owners to simplify the complex and focus on what really moves the needle — from marketing and operations to leadership and team performance.
She’s worked with hundreds of entrepreneurs across industries, blending sharp insight with practical tools to help her clients grow smarter and build businesses that truly work for them.

Curious about working together?
Let’s explore what’s possible for your business in a free, no-pressure consultation.